This Body-Positive Athletic Ad Shows Women With Diverse Bodies and People Are Loving It

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This article initially appeared on HelloGiggles.com.

Plus-size clothes model Lane Bryant just released an athletic ad campaign that promotes physique confidence, and we’re right here for it! The retailer lately caught the world by storm with its #ThisBody campaign, that includes plus-sized entertainers donned in lingerie. And now, with the release of its line LIVI Active, Lane Bryant is keeping up with the body-positive momentum.

The four-part collection options tales from hoop star Julie Henderson, choreographer Jessie Diaz, triathlete Krista Henderson and Yogi Jessamyn Stanley. Every athlete is proven of their factor, rocking the model’s new lively gear and sharing tidbits of confidence boosting inspiration.

Lane Bryant shared its newest athletic advert that includes triathlete Krista Henderson on Twitter!

 

What higher solution to begin of 2017 than with motivation to “change the sport?”

 

Krista Henderson is an award-winning triathlete and speaker who works to encourage others to “practice like athletes.”

 

She began her athletic profession in 2004 when a coach inspired her to stay a wholesome and lively life-style against pressuring herself to drop extra pounds. And he or she now works to point out others that they, too, can “practice like athletes” — irrespective of the scale.

 

Together with ladies of all styles and sizes within the athletic enviornment is so inspiring.

 

So we’re completely in love with all the things about this marketing campaign, and may’t await what Lane Bryant brings to the desk subsequent!



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